Samsung: Galaxy Gift campaign development
Overview: Samsung want to added more value and joy to Galaxy phone user by delivering free gift with exclusive Samsung partners in Vietnam.
Solution: delivering Galaxy users with exclusive deals and voucher that can be found in Galaxy Gift and shopMORE applications. The project was operated by SRC, started from finding sullier to apps development and viral marketing.
Impact: the apps has made a big whop within Galaxy user community with more than 85.000 users downloaded within 6 months and 50% vouchers is still working today.